Client Service team continues to grow

Mobas is pleased to announce the appointment of a new Account Manager to the Client Service team.

Greg Bryant has joined the company from one of London’s leading media agencies where he worked as part of the broadcast department planning and booking television advertising for some of the company’s major clients.

Greg has extensive account handling experience working for six years within Donovan Data Systems, a supplier of one of the advertising industry’s major planning and buying tools. Accounts he managed include some of the largest media agencies and television broadcasters in the country such as GMTV, ITV and Channel 4.

His academic background includes qualifications in Design and in Advertising & Marketing.

He said “I’m really excited about having the opportunity to enhance the client service being offered to clients by Mobas. I am looking forward to adding my skills and style to an already well established team”.

Peter Chaloner, Client Services Director of Mobas commented “2007 was an exceptional year for Mobas. 2008 is looking even stronger. The wealth of national and international client service experience that Greg brings can only enhance our performance in 2008 – I feel he’ll be a great asset to the Mobas team”.

Mobas wins Novotel global online advertising campaign for 2008

Advertising agency Mobas has been appointed by Accor Paris to produce the global advertising campaign for Novotel Hotels.

Mobas is leading the creative for all concepts which will then be adopted by local advertising agencies worldwide, including those in Europe and Asia. The creative will be a mix of global brand awareness adverts and more local adaptable tactical product-focused advertising specific to each country.

Mobas will be providing each territory with comprehensive guidelines to ensure that the creative and the communication of each concept can be presented in a consistent and engaging manner.

The first of the adverts will be launched in February 2008.

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Transversal appoints Mobas for new marketing initiative

Mobas has been appointed to work on a new digital marketing initiative for Transversal.

Transversal (Cambridge UK) is the UK’s leading provider of multi-channel e-service solutions for customer-facing websites and contact centres. Their blue chip customer base includes Direct Line, JP Morgan, Sony PlayStation, Fujifilm, Unilever and MFI.

Mobas will be working with Transversal to communicate the TIIP platform across multiple channels. Mobas has a unique blend of creativity, design and copywriting skills, perfectly suited to software product literature.

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Thincevents.com – the guide to where it’s at for the financial services sector!

Mobas is delighted to announce the launch of thincevents.com, an exciting new website for the financial services sector.
The website is a secure portal to events across the country for Thinc’s network of advisers. The site hosts its own content management system that allows non-technical users to add and edit new events, locations and event information. In addition the site offers a registration system that captures advisers’ sales authorisations, full statistical reporting and analysis of who and how many users are registered and confirms registration to the end user through sophisticated auto-responder emails.

You can read more on this story here.